{"id":5490,"date":"2020-09-10T19:39:43","date_gmt":"2020-09-11T01:39:43","guid":{"rendered":"https:\/\/www.imparcialdehuatusco.com\/?p=5490"},"modified":"2020-09-10T19:40:29","modified_gmt":"2020-09-11T01:40:29","slug":"realiza-icmi-conferencia-virtual-manejo-de-marca","status":"publish","type":"post","link":"https:\/\/www.imparcialdehuatusco.com\/index.php\/2020\/09\/10\/realiza-icmi-conferencia-virtual-manejo-de-marca\/","title":{"rendered":"REALIZA ICMI CONFERENCIA VIRTUAL MANEJO DE MARCA"},"content":{"rendered":"<div class='booster-block booster-read-block'>\n                <div class=\"twp-read-time\">\n                \t<i class=\"booster-icon twp-clock\"><\/i> <span>Read Time:<\/span>1 Minute, 13 Second                <\/div>\n\n            <\/div>\n<p><\/p>\n\n\n\n<p>C\u00f3rdoba, Ver<\/p>\n\n\n\n<p>Como parte de las acciones implementadas por el Ayuntamiento de C\u00f3rdoba para promover y potencializar emprendimientos comerciales de mujeres cordobesas, se llev\u00f3 a cabo la conferencia virtual gratuita Manejo de Marca.<\/p>\n\n\n\n<p>La titular del Instituto Cordob\u00e9s de las Mujeres por la Igualdad (ICMI), Sara Gabriela Palacios Hern\u00e1ndez, se\u00f1al\u00f3 que esta conferencia se inscribe en el programa Fortaleza Emprendedora que el Instituto implement\u00f3 por instrucciones de la presidenta Leticia L\u00f3pez Landero para impulsar la capacitaci\u00f3n y fortalecimiento de las emprendedoras.<\/p>\n\n\n\n<p>El conferencista, Alonso Herrera Vega, mencion\u00f3 que el Manejo de Marca es fundamental para quien busca emprender, al permitir conocer los elementos e importancia de la marca al estar desarrollando un producto, adem\u00e1s de poner en perspectiva la importancia del estudio de mercado para saber hacia qu\u00e9 sector dirigirse, as\u00ed como nociones de dise\u00f1o y de los tr\u00e1mites de registro de marca.<\/p>\n\n\n\n<p>Palacios Hern\u00e1ndez se\u00f1alo que acciones como esta conferencia tienen el objetivo de apoyar a la mujer que se ha convertido en fortaleza econ\u00f3mica en muchos hogares. Agreg\u00f3 que se procura la capacitaci\u00f3n para que negocios encabezados por mujeres crezcan, se fortalezcan, con la finalidad de contribuir a reactivar la econom\u00eda ante la emergencia econ\u00f3mica.<\/p>\n\n\n\n<p>\u201cLa conferencia forma parte de una de las l\u00edneas de acci\u00f3n, dirigido a todas las iniciadoras de negocios, que con imaginaci\u00f3n, creatividad e innovaci\u00f3n buscan en ocasiones auto emplearse y generar un ingreso familiar, pero con la formaci\u00f3n necesaria podr\u00e1n fortalecer el negocio y crecer\u201d, se\u00f1al\u00f3.<\/p>\n        <div class=\"booster-block booster-reactions-block\">\n            <div class=\"twp-reactions-icons\">\n                \n                <div class=\"twp-reacts-wrap\">\n                    <a react-data=\"be-react-1\" post-id=\"5490\" class=\"be-face-icons un-reacted\" href=\"javascript:void(0)\">\n                        <img decoding=\"async\" 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